DEC raised £13 Million by Philippines Typhoon Appeal in a day

London: A staggering £13 million has been raised so far by the DEC Philippines Typhoon Appeal, a day after it was launched – from money given online, text and phone donations.

The funds raised are going directly to help the more than 11 million people affected by the powerful typhoon which devastated parts of the Philippines. Hundreds of thousands of people have had their homes damaged or destroyed, and are in desperate need of food, water and shelter.

DEC Chief Executive Saleh Saeed said: “The initial public response has been overwhelming – people have given so generously in such a short space of time. They have obviously been moved by the heart-breaking stories coming out of the Philippines of those struggling to survive.”

“Much of the money donated will be needed to pay for work by emergency teams on the ground who are providing essentials such as food, water and temporary shelter. It’s clear that people are getting desperate. It’s vital that we continue to respond to their needs, and that the UK public continues to give.”

“The £13 million does not include the government’s pledge to match donations pound for pound up to £5million – for which we are really grateful.”

Damage to transport links and heavy rain have affected aid distribution efforts, but vital aid is beginning to get through as relief operations are stepped up.

Compared to previous DEC appeals, the response to the Philippines Typhoon is unprecedented. Within 15 hours of its launch, £1.5million was raised by online donations alone, before the DEC appeals were broadcast on radio and television – largely a result of strong interest from social media, including Twitter and Facebook.

While the DEC doesn’t generally make comparisons – we are grateful for all public support -the amount donated this time has exceeded previous amounts raised in the East Africa Crisis, Haiti Earthquake, and Pakistan Floods Appeals for the first 24 hours of each appeal.

Syed Sharfuddin, CEO of Muslim Aid, had expressed his views in a statement he said “We are shocked to witness the heavy loss of life and colossal damage Typhoon Haiyan has done to the people of the Philippines. More dangers lie ahead for the region as another storm system is looming on the horizon. With some areas still inaccessible, the amount of aid getting through is no way near the need. Dead bodies are still being buried and people’s livelihoods have been completely destroyed. There is shortage of food, clean water and medicines. The immediate priority for humanitarian organisations is to access the affected areas and provide urgently needed emergency aid. We welcome the response of the international community to this disaster. We also welcome the DEC decision to launch the Philippines Typhoon Appeal in the UK”.

To make a donation to the DEC Philippines Typhoon Appeal visit http://www.dec.org.uk, call the 24 hour hotline on 0370 60 60 900, donate over the counter at any high street bank or post office, or send a cheque. You can also donate £5 by texting the word SUPPORT to 70000.

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